Client: Citi
Project: CitiCard e-Business Site Operation
Services: Business Analyst, Technical Analyst, Web Producers, UI and Development
Challenge: Citi was struggling to find a more efficient way to manage their multiple business units and coordinate activities for their growing volume of requests. These requests varied from updates to enhancements for the multiple cards, websites, marketing campaigns, as well as the internal parties and vendors involved.
Solution: avVenta business analysts, content managers, CMS experts, UI and content specialists and production team worked both on and off-shore to ensure seamless coordination with all business units and key Citi stakeholders. From the collection of requirements, feasibility assessment, and project planning to the development and QA, avVenta’s resources were involved every step of the way.